Check Out Jennifer Steinkamp's Floating Floral Arrangements in This Month's Times Square Midnight Moment

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Botanic in Times Square

Times Square’s Midnight Moment is an art initiative by Times Square Arts in which all of the billboards in Times Square synchronize to show an audio/visual art piece at exactly 11:57pm everyday for 3 minutes.

This month’s Midnight Moment is the Jennifer Steinkamp series of films titled Botanic which features floating arrangements of flowers moving about through empty space.

Botanic is an animation consisting of flowering condolence plants floating inside a cubic framework. The flowers are blown by an unseen force, causing the plants to collide with each other and the edges of the frame. With each collision, they break apart into a collection of seeds, twigs, leaves and petals. The animations loop forward and back, transitioning between breaking apart and coming back together. By placing the animations on multiple screens in Times Square, the container of the video expands to the space of the city, where the imagery of nature contrasts against the man-made architecture.

Check out the announcement page for more on Botanic.

Matt Coneybeare

Matt Coneybeare

Founder, Publisher and Editor-in-Chief

Matt enjoys exploring the City's food scene with his Wife and the outdoors with their three dogs. He is an avid marathon runner, and spends most of his time working from a treadmill desk at home.

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