Kellogg's Is Opening a Fancy All-Cereal Cafe in Times Square This Weekend

Cereal giant Kellogg’s is opening a fancy all-cereal café in Times Square this weekend, with the price of a bowl-on-the-go costing more than a full box.

In this video from CNN Money, watch as Kellogg’s partner Sandra Di Capua explains why people will still buy cereal from a store instead of eating at home.

The cafe, called Kellogg’s NYC, launches on July 1 in the heart of Times Square. It will be the brand’s first-ever permanent restaurant. The menu features 10 items, priced between $6 and $8, made from cereals like Raisin Bran, Special K and Froot Loops.

via CNN Money

Matt Coneybeare

Matt Coneybeare

Founder, Publisher and Editor-in-Chief

Matt enjoys exploring the City's food scene with his Wife and the outdoors with their three dogs. He is an avid marathon runner, and spends most of his time working from a treadmill desk at home.

Brought To You By...