Times Square’s Midnight Moment is an art initiative by Times Square Arts in which all of the billboards in Times Square synchronize to show an audio/visual art piece at exactly 11:57pm everyday for 3 minutes.
Artist Laurie Anderson said, “I love Times Square. It’s a dream. Desire, speed, the explosions of color, patterns and energy. What a great way to start the New Year! The ball drops and “Heart of a Dog” leaps onto all those massive screens at three minutes to midnight. Who could have predicted the unraveling dreams of my dog would be magnified up there like this? And sound too!”